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Recent research has suggested that parents and carers are reading less to their children. The study* claimed that the proportion of toddlers being read to every day has dropped by a fifth over the last five years. It found that while 69% of preschool children were read to daily in 2013, that figure had dropped to just 51%.
As for why they were not reading to their children, 19% of parents of three to four-year-olds said “the struggle to find energy at the end of the day” was a factor, while 16% cited “the child’s preference to do other things”. In other words, watching TV or playing on a device. Any parent can empathise with those reasons. Our hyperactive pace of life; the pull and ease of the “electronic babysitter”; the sheer effort of will it takes to overcome our own lethargy, and wrench a child away from an addictive game.
But we can. We should. We must. Here’s why
Wonderfully, there is no end of fabulous books to read and share with your children. So, for all these reasons and more, please make the effort to push through the tiredness, face down the tantrums when the TV is turned off; pick up a book and read. No one will regret it.
To show our commitment to the value of children's literature we're giving away a full set of our much-loved children's hardback series.
*The annual Understanding the Children’s Book Consumer survey from Nielsen Book Research, interviewed 1,596 parents of 0 to 13-year-olds, and 417 14 to 17-year-olds in the UK last autumn.